Friday, April 04, 2008

What Is Google Adsense

Google Adsense is an absolutely fast and ridiculous way for people with any kind of website to display relevant Google ads on their pages to help them make some money.

Google Adsense works very hard to put ads up that relate with what the visitors to your site came to see. Because the ads match up to the interests of your visitors you now have a way to make more money off the content of your pages.

You can also add Google search capability to your site. And with every search you have the ability to put Google Adsense ads on all the search results. Every single page of your website has the ability to earn you extra cash. All of this actually comes with a minimal investment of your time.

So do you have to be picky as to what kinds of ads you put on your site? Absolutely not because Google does all that deciding for you. Google will actually read your page and deliver relevant ads to every page of your site. For example if your page is about relationships then Google will put adds like dating spots or great places to buy wedding gowns on line. If you decide to put a Google search box on your site then Adsense will deliver relevant ads targeted to the Google search results pages that your visitors search request generated.

There are some upgrades that you can get involved with. “Adsense Premium”. This is CPC based and offers less flexibility for add sizes. Banners and skyscrapers are the only ads available. You can apply using your current Adwords account or you can request a new account. You will usually find out with in a day if you have been accepted into the program.

There is however a few things to know. Google has no strict criteria into getting accepted into the Adsense program. They also don’t hit you with a minimum traffic requirement. The one thing they are very sticky about is “acceptable content.” But that’s pretty normal every where.

Google is serious about attracting good quality content sites that it only allows Adsense members one add per page. This simply means that you can’t use banners and skyscrapers on your page but you have to decide on one style. Once you have been accepted into Google Adsense you will be able to use Google Adsense advertising on any pages that you own. You do this by using the same ad codes that you are provided with. Make sure you obey Google Adsense guidelines.

You can check your stats at Google Adsense. However these stats are not in real time but they are updated regularly through out the day. Right now you can’t view reports based on your domain either.

How To Improve Your Google Adsense Earnings

Google AdSense is a powerful program, but it is important to plan carefully when implementing an online advertising strategy. This article tells you “How To Increase Your Google AdSense Earnings”.

To many beginning website owners, the Google AdSense program can seem like a program for free money, but in fact earning money from hosting ads take planning, patience, and lots of hard work. While it is possible to earn a very good living from hosting AdSense ads, the truth is that most people do not use the program to its maximum potential. What separates those few top earners from all the rest is knowledge, and it is important to gather plenty of information to improve your Google Adsense earnings.

If webmasters want to monetize their websites, the great way to do it is through Google Adsense. There are lots of webmasters struggling hard to earn some good money a day through their sites. But then some of the “geniuses” of them are enjoying hundreds of dollars a day from Google Adsense ads on their websites. What makes these webmasters different from the other kind is that they are different and they think out of the box.

The ones who have been there and done it have quite some useful tips to help those who would want to venture into this field. Some of these tips have boosted quite a lot of earnings in the past and is continuously doing so.

Here are some 5 proven ways on how best to improve your Google Adsense earnings.

1. Concentrating on one format of Google Adsense ad. The one format that worked well for the majority is the Large Rectangle (336X280). This same format has the tendency to result in higher CTR, or the click-through rates. Why choose this format out of the many you can use? Basically because the ads will look like normal web links, and people, being used to clicking on them, click these types of links. They may or may not know they are clicking on your Google Adsense ads but as long as there are clicks, then it will all be for your advantage.

2. Create a custom palette for your Google Adsense ads. Choose a color that will go well with the background of your site. If your site has a white background, try to use white as the color of your ad border and background. The idea to patterning the colors is to make the Adsense look like it is part of the web pages. Again, this will result to more clicks from people visiting your site.

3. Remove the Google Adsense from the bottom pages of your site and put them at the top. Do not try to hide your Google Adsense. Put them in the place where people can see them quickly. You will be amazed how the difference between Google Adsense locations can make when you see your earnings.

4. Maintain links to relevant websites. If you think some sites are better off than the others, put your ads there and try to maintaining and managing them. If there is already lots of Google Adsense put into that certain site, put yours on top of all of them. That way visitor will see your ads first upon browsing into that site.

5. Try to automate the insertion of your Google Adsense code into the webpages using SSI (or server side included). Ask your web administrator if your server supports SSI or not. How do you do it? Just save your Google Adsense code in a text file, save it as “adsense text”, and upload it to the root directory of the web server. Then using SSI, call the code on other pages. This tip is a time saver especially for those who are using automatic page generators to generate pages on their website.

These are some of the tips that have worked well for some who want to generate hundreds and even thousands on their websites. It is important to know though that ads are displayed because it fits the interest of the people viewing them. So focusing on a specific topic should be your primary purpose because the displays will be especially targeted on a topic that persons will be viewing already.

Note also that there are many other Google Adsense sharing the same topic as you. It is best to think of making a good ad that will be somewhat different and unique than the ones already done. Every click through that visitors make is a point for you so make every click count by making your Google Adsense something that people will definitely click on.

Tips given by those who have boosted their earnings are just guidelines they want to share with others. If they have somehow worked wonders to some, maybe it can work wonders for you too. Try them out into your ads and see the result it will bring.

If others have done it, there is nothing wrong trying it out for yourself.